Account & pixel audit
A detailed review of account structure, event match quality and conversion setup.
01 · Demand creation
Meta Ads
Measurable growth on Facebook and Instagram
Facebook and Instagram campaigns that reach the right audience with the right creative, at a measurable cost.
Funnel role
Demand creation
Facebook · Instagram · Messenger · Threads
Meta is the widest-reaching ad ecosystem in Türkiye and many other markets. But a misconfigured pixel, a fragmented campaign structure and fatigued creatives quietly drain budgets. I build your account with the right balance of Advantage+ and manual setups, strengthen signal quality with the Conversions API, and turn creative testing into a system.
What’s included
Meta Ads — What’s included
Conversions API setup
Server-side events that keep optimisation signals strong despite browser restrictions.
Audience & campaign architecture
A scalable, funnel-based structure for cold, warm and hot audiences.
Creative strategy & testing
Hook, format and message testing; creative production for Reels, Stories and catalogue ads.
Catalogue & dynamic ads
Product catalogues, Advantage+ shopping campaigns and retargeting for e-commerce.
Transparent reporting
Live dashboards built around ROAS, CPA and MER—tied to your business goals.
Metrics we track
- ROAS
- CPA
- MER
- CTR
- Frequency
- EMQ
How much budget do Meta ads need?
It depends on your industry, goal and competition. In the initial review I recommend a realistic starting budget that lets campaigns exit the learning phase properly. The aim is to build a profitable base before scaling spend.
Who owns the ad account?
You do. Ad accounts, pixels and all data always stay in your own Business portfolio. I am granted partner access, so you never lose any assets when we stop working together.
Do you produce the creatives?
Yes. With a background in design, I can concept and produce static, video and Reels creatives—or provide creative direction to your in-house team.
Other services
Channels are stronger together.
Free audit
How much of your budget is actually working?
Let me review your ad accounts, website and AI visibility for free. You’ll get concrete findings and a prioritised action list.
- Ad account & tracking audit
- SEO & AI visibility check
- A prioritised action list